10 pages., Via online journal, Ethical attitudes in relation to meat purchases were studied among urban and rural consumers in Scotland. All subjects perceived at least some ethical issues in relation to animal production systems, in particular, systems keeping animals in close confinement. Welfare‐friendly production systems were viewed as adding value to a food, but this value was not necessarily realizable to producers if purchases occurred only when foods were on special offer. Statements made by individuals were often contradictory, revealing ambivalence, unresolved value conflicts and a general lack of involvement in the nature of meat production. A number of barriers to the establishment of stable attitudes and behaviours in relation to the ethical treatment of food animals were also identified. A key finding of the study is that individuals can hold two views on animal welfare. On the one hand, they may think as citizens influencing societal standards, and on the other, as consumers at the point of purchase. As citizens, they support the notion of animals being entitled to a good life; as meat consumers, they avoid the cognitive connection with the live animal. This paper explores both the citizen–consumer relationship and purchase strategies used by consumers to resolve value conflicts. Lessons for public and commercial policy are highlighted in the context of the Curry Report (2002) which advocates more effective market segmentation where markets are finely attuned to their customers, with the development of a number of assurance schemes discussed in the article.
International: Oxford University Press, Oxford, England.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01515
Notes:
Pages 93-107 in Cass R. Sunstein and Martha C. Nussbaum (eds.), Animal rights: current debates and new directions. Oxford University Press, Oxford, UK. 338 pages.
International: Oxford University Press, Oxford, England.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01517
Notes:
Pages 108-142 in Cass R. Sunstein and Martha C. Nussbaum (eds.), Animal rights: current debates and new directions. Oxford, UK: Oxford University Press. 338 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: C21821
Notes:
Gallup Organization, Princeton, New Jersey., Responses from U.S. adults to questions about the foods they include in their diets: beef and other red meat; carbohydrates; fat; fish and other seafood; fruits; grains such as bread, cereal, pasta and rice; salt; soda or pop; sugar; and vegetables
USA: Roper Center at the University of Connecticut
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: C22039
Notes:
Public Opinion Online, Gallup Poll of November 2004. 2 pages., Responses to a question in a national adult Gallup Poll. Top rankings: turkey - 49%; stuffing/dressing - 14%; ham, mashed potatoes, pumpkin pie - 5%.
