Publication Year: 1996 / Subject Term: direct mail and media effectiveness

Start Over Publication Year 1996 Subject Term direct mail Subject Term media effectiveness

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Bawa, Kapil (author)
Format:: Journal article
Publication Date:: 1996-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30543
Journal Title:: Psychology and Marketing
Journal Title Details:: 13(2) : 129-156

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Agriculrural Publishers Association(APA) (author)
Format:: Report summary
Publication Date:: 1996
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10388
Journal Title:: Illinois AgriNews
Notes:: URL: www.agpub.org/pmih.html

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