Agricultural Publishers Association Archives, Representative of a lumber association reports: "It appeared to me that there was an organized effort being made in the farm papers to foster an attitude of suspicion and distrust between the farmer and the small town merchant who sought the farm trade." Issue involves role of mail-order marketing of farm supplies in competition with local businesses.
Agricultural Publishers Association Archives, Color usage in publication advertising is increasing, but "the results in many publications are unsatisfactory." Offers suggestions for use of better inks.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C11839
Journal Title Details:
pp. 16-18
Notes:
Presentation at The Fourth Annual Conferences of The American Association of Agricultural College Editors at Manhattan, KS, June 21-23, 1916, Proceedings of The Fourth, Fifth, and Sixth Annual Conferences of The American Association of Agricultural College Editors by Subject Term(s)
Agricultural Communicators in Education (ACE) in 1919
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28507
Notes:
Agricultural Publishers Association Archives, Proceedings of a meeting of the Agricultural Publishers Association in Chicago, Illinois, January 17, 1919. 6 pages., Includes discussion about various aspects of standards of practice for agricultural publishers.
Agricultural Publishers Association Archives, "The advertising columns of Farm Papers are full to overflowing. Never in the history of the business has there been so much Farm Machinery advertising carried."
