Agricultural Publishers Association Archives, Color usage in publication advertising is increasing, but "the results in many publications are unsatisfactory." Offers suggestions for use of better inks.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28507
Notes:
Agricultural Publishers Association Archives, Proceedings of a meeting of the Agricultural Publishers Association in Chicago, Illinois, January 17, 1919. 6 pages., Includes discussion about various aspects of standards of practice for agricultural publishers.
Agricultural Publishers Association Archives, "The advertising columns of Farm Papers are full to overflowing. Never in the history of the business has there been so much Farm Machinery advertising carried."
