19 pages., via online journal., The agricultural sector continues to be challenged by the public with respect to how it deals with a wide range of issues. These issues may be viewed as component parts of an implied “new contract” between society and agriculture. The “old contract” with society obligated agriculture to provide safe, wholesome, abundant food at affordable prices. The new contract includes several additional components including a heightened focus on food safety and quality, consideration of environmental impacts of agricultural production, and increased consideration for the well-being of animals. If production agriculture effectively deals with these new components, society will likely continue supporting the use of public sector resources for agricultural research, education, and commodity programs. Recent surveys indicate the agricultural sector faces a formidable challenge in dealing with issues involving the risks and benefits of agricultural production practices. This is due to a decline in consumer confidence in the safety of the food supply, the relative level of scientific literacy, and a growing mistrust of new technologies within some demographic groups. Surveys indicate scientists and extension professionals are trusted by the public and thus can play a key role in public education.
Administrators and peers must actively support and reward scientists and extension professionals for their contributions to public education. Educating the public requires an understanding that the public, in general, does not view risk from a quantitative standpoint but rather from a qualitative one. Effective public education activities should be based upon proven public policy education methodology. This approach encourages the educators to refrain from assuming an advocacy position and allows maximum opportunity for the public to be in control of the decision-making process as required in the democratic system.
Hunt, Warren (author), Birch, Colin (author), Vanclay, Frank (author), and Coutts, Jeff (author)
Format:
Abstract
Publication Date:
2013-08
Published:
Australia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02443
Notes:
Page 75 - Abstract of a paper presented at the International Conference of the Australasia Pacific Extension Network (APEN), Lincoln University, Christchurch, New Zealand, August 26-28, 2013. 100 pages.
16 pages, Promoting healthier diets is strategic to solve the global societal challenge of excessive and unhealthy calorie intake that causes obesity and overweight and is responsible for chronic diseases that burden healthcare systems. The relationship between food and personal health is well established and in recent years it has originated a number of dietary recommendations from the World Health Organisation (WHO) focused on encouraging healthier diets. The environmental impact of food intake and of particular diets is a growing research area. However, neither research
nor public policies, in particular, have been able so far to establish a link between promoting healthier diets and their impact on enhancing environmentally healthier farming systems and the sustainability of rural landscapes. This paper addresses this gap by presenting a multidisciplinary literature review which combines evidence from nutrition and health sciences with that from environmental, agrarian and sustainability studies on the impacts of foods and dietary patterns on the environment, ecosystems and rural landscape. This integrate d review,
complemented with data analysis, highlights the Mediterranean diet as a healthier dietary pattern whose promotion could be beneficial to recover or maintain the sustainability of Mediterranean rural landscape. Hence, the second part of the paper focus on discussing the role of public policies in enabling the link between enhancing healthier diets and healthier farming systems in order to sustain rural landscapes since these play a key role in the sustainability of Mediterranean rural areas.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29083
Notes:
Pages 184-186 in Ronald D. Knutson, Sharron D. Knutson and David P. Ernstes (eds.), Perspectives on 21st century agriculture: a tribute to Walter J. Armbruster. Farm Foundation, Oak Brook, Illinois. 341 pages.
