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    25. Brand loyalty among ag producers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Roucan-Kane, Maud (author) and Harbor, Anetra (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26976
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(1) : 16-17
    Notes:
    Features a marketing communications campaign by Wyffels Hybrids, Geneseo, Illinois.

    26. Branding the land-grant university: agricultural producers' and community leaders' awareness of the tripartite mission

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chodil, Katie (author), Meyers, Courtney (author), Irani, Tracy (author), and Baker, Lauri (author)
    Format:
    Abstract
    Publication Date:
    2008-06-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27730
    Notes:
    Abstract available in CD and print formats., Paper presented to the Research Special Interest Group at the annual meeting of the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences, in Traverse City, Michigan, June 10, 2008.

    29. Carbon credits face distance between science and practice

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hinch, Ann (author)
    Format:
    Journal article
    Publication Date:
    2008-10-22
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28381
    Journal Title:
    Farm World
    Journal Title Details:
    54(38) : 3C
    Notes:
    Speaker points to "reporters and editors with mainstream publications creating a 'chasm' between rural dwellers and urbanites."