Johnson, Allen W. (author / Department of Anthropology, Columbia University, New York, NY) and Department of Anthropology, Columbia University, New York, NY
Format:
Journal article
Publication Date:
1972
Published:
USA: Plenum Publishing Corporation, New York, NY
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 44 Document Number: B05368
Evans, cited reference, Most observers agree upon the existence among traditional agriculturalists of a conservative attitude toward innovation and upon this conservatism being the rational result of a well-adapted set of existing techniques in combination with a marginal level of subsistence. This view, however, fails to take account of the readily demonstrated existence of both individual differences in agricultural practice and systematic experimentation are probably pervasive in traditional societies, and must be seen as an essential component of their adaptive processes, as important as the more familiar processes of traditional transmissions. (original)
Authors report on consumer knowledge and perceptions about seafood safety and coastal pollution. "We find that consumers view seafood as far more threatened by pollution than scientific analysis suggests."