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    Start Over Subject Term media effectiveness Subject Term radio Journal Title Agri Marketing

    41. New realities continue

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2003-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19068
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(10) : i10
    Notes:
    Two agrimarketing communicators discuss the changing environment in agricultural business and how farm radio must react to these new realities.

    42. New words for a new media

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Mays, Steve (author)
    Format:
    Journal article
    Publication Date:
    2005-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21984
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(2) : 28
    Notes:
    Discusses streaming audio, blogs and RSS (Real Simple Syndication) as factors in the development of new ways in which to use "old" media (radio) and "new" media (Web based).

    43. Passing the gavel

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2003-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19066
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(10) : i4
    Notes:
    Jeff Nalley, 2004 National Association of Farm Broadcasters president and farm director for Cromwell Ag Network, shares his vision for the coming year.

    46. RSVP : How do you determine what percent of budget goes into broadcast?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bonner-Lewis, D. (author), LaCasse, R.A. (author), Palmer, J. (author), and Volk, J. (author)
    Format:
    Journal article
    Publication Date:
    1984
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00941
    Journal Title:
    Agri Marketing
    Journal Title Details:
    22(6): 56-58
    Notes:
    AgComm Teaching

    47. Radio dominates as info source

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2020
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D11688
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58(3) : 16-17
    Notes:
    National Association of Farm Broadcasting (NAFB) staff summarizes findings of 2019 listenership research and unique capabilities of audio media in providing farmers with timely, "hands free" information.