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    1. Farm advertisers widen media: survey shows radio, tv impact

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Howard, Niles (author)
    Format:
    Journal article
    Publication Date:
    1975-08-25
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18438
    Journal Title:
    Advertising Age
    Journal Title Details:
    46(34) : 20, 29
    Notes:
    Describes increase of advertising expenditures for television. "Farm advertisers are just now discovering what tv can do form them."

    2. HEW split over proposal for alcohol ad strictures

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1975-08-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18439
    Journal Title:
    Advertising Age
    Journal Title Details:
    46(32) : 2, 46
    Notes:
    Report about U.S. Health, Education and Welfare Department perspectives of interest to advertisers. Includes doubts at HEW about a proposed elimination of federal price supports for tobacco farmers.

    3. Unsolicited ad idea problems, other woes get Four A's airing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1975-11-24
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18437
    Journal Title:
    Advertising Age
    Journal Title Details:
    46(47) : 3
    Notes:
    Advertising executive advises agencies to be extremely wary of unsolicited ideas and inadvertent use of ads that involve, for example, stereotyping of farmers.