Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 23 Document Number: B02421
Notes:
Harold Swanson Collection. Eugene A. Kroupa Collection., Thesis, master of science in agricultural journalism, University of Wisconsin, Madison, WI. 123 pages/
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09641
Notes:
Eugene A. Kroupa Collection, Thesis for master of science degree in environmental communication, Agricultural Journalism Department, University of Wisconsin, Madison. 65 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22591
Notes:
Master of Science thesis, Agricultural Education, Texas Tech University, Lubbock. 130 pages., Examined aided recall, unaided recall and issue salience regarding agricultural news conveyed by newspaper print, electronic text, video news release and radio news release. Results indicated a significant difference in aided recall between newspaper print and electronic text. No significant difference existed between agricultural issue salience and media channel. Author recommended using a variety of media channels when possible. "There is a direct correlation between channel diversity, exposure time, and overall campaign effectiveness."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14264
Notes:
To Communications Library 3/02 for entry., Thesis presented in partial fulfillment of the requirements for the Degree of Master of Arts in Mass Communication, University of Florida. 67 pages.
Brantley C. Billy (author / University of Missouri)
Format:
Thesis
Publication Date:
1958-06
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: C21040
Notes:
Contains Table of Contents, Ch. I: Introduction, and Ch. VII: Summary and Conclusions. Also includes summaries of chapters II, III, IV, V, VI., Organization: Graduate School, University of Missouri, Columbia. 269 pages
