Elaboration of media uses and motivations in knowledge acquisition on mad cow disease issue

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kang, Cheolju (author)
    Format:
    Thesis
    Publication Date:
    2001-08
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14264
    Subject Term:
    animal health, consumers, health education, information sources, Internet, knowledge level, media effectiveness, media use, newspapers, television, and diseases
    Notes:
    To Communications Library 3/02 for entry., Thesis presented in partial fulfillment of the requirements for the Degree of Master of Arts in Mass Communication, University of Florida. 67 pages.

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