Evans, J.E. (author), Kong, A.C. (author), Read, Hadley (author), and Salcedo, R.N. (author)
Format:
Report
Publication Date:
1973
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 3 Document Number: B00305
Notes:
AgComm Teaching, Office of Agricultural Communications, College of Agriculture, University of Illinois at Urbana-Champaign, Agricultural Communications Research Report 26, 26p, Dec 1973.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03046
Notes:
Teaching resources for the Seed Improvement Communications Workshop, Office of International Development, University of Illinois, Urbana, July 24-29, 1981. 13 pages., Tools for analyzing sponsors, situations and audiences to develop messaging, media and timing strategies for communications efforts by agricultural researchers and educators in various countries.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28828
Notes:
Agricultural Publishers Association Records, UI Archives., Bulletin 13, p. 1., "The coming of radio brings a new problem to publishers." Signs of shift.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36808
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 9, Special Bulletin No. 13. 2 pages., Summary of findings by the American Association of Advertising Agencies. Among 58 general magazines, only three showed more than 12 percent duplication with any of 56 farm papers.
Hassan, Musa Abu (author / Department of Development Communication, Centre for Extension and Continuing Education, Agriculture University of Malaysia, Serdang, Selnagor, Malaysia)
Format:
Report
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C08030
Notes:
James F. Evans Collection, Mimeographed, 1994. 25 p. Paper presented at the Association for Education in Journalism and Mass Communication Convention in Atlanta, GA, August 10-13, 1994., This study examines the ways in which staff of communication units in agricultural extension agencies in Malaysian select media to transfer knowledge to their clients. The findings revealed that the respondents regard actual objects are best in knowledge transfer activities, followed by media that convey reality with a high degree of fidelity. With regard to the selection elements considered important, they choose audience characteristic, followed in order by purpose of communication, audience media preference and time given to complete the media. (original)
Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Report
Publication Date:
1932-08-25
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36838
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, Special Bulletin No. 67. 1 page., Reports on efforts by the Association to encourage political parties to advertise in farm papers.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 67 Document Number: C02670
Notes:
James F. Evans Collection. Delmar Hatesohl Collection., Rome, Italy : Information Division, Development Support Communication Branch, Food and Agriculture Organization of the United Nations, 1987. 44 p.
