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    1. Key success factors in health-related food marketing: a case study approach

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Verbeke, Wim (author), Bech-Larsen, Tino (author), Perez-Cueto, Federico J.A. (author), Aschemann-Witzel, Jessica (author), and Niedzwiedzka, Barbara (author)
    Format:
    Paper
    Publication Date:
    2011-08
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: D00073
    Notes:
    Paper prepared for presentation at the European Association of Agricultural Economists 2011 Congress, Zurich, Switzerland, August 30-September 2, 2011. Via AgEcon Search. 10 pages.

    2. The effects of livestock production claims on voting intention and attitudes towards conventional productgs

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Irani, Tracy (author / University of Florida) and Abrams, Katie M. (author / University of Illinois)
    Format:
    Paper
    Publication Date:
    2011-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00228
    Notes:
    Paper presented at Agricultural Communications Section, Southern Association of Agricultural Scientists, February 2011. 25 pages.

    3. Advertising agrarian unreality: college students' preferences for agricultural commodity advertising content

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Specht, Annie R. (author) and Rhoades, Emily B. (author)
    Format:
    Paper
    Publication Date:
    2011-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01502
    Notes:
    Paper presented in the Agricultural Communications Section of the Southern Association of Agricultural Scientists annual meeting, Corpus Christi, Texas, February 6-7, 2011. 23 pages.

    4. Matching millennials' motivations: developing strategic, targeted recruitment materials to increase enrollment in academic programs focused on agriculture

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Baker, Lauri M. (author), Settle, Quisto (author), Chiarelli, Christy (author), and Irani, Tracy (author)
    Format:
    Paper
    Publication Date:
    2011-02-01
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01524
    Notes:
    Paper presented in the Agricultural Communication Section of the Southern Association of Agricultural Scientists annual meeting in Corpus Christi,Texas, February 6-7, 2011. 23 pages.