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    Start Over Format Paper Publication Year 2007 Subject Term advertising

    1. Independent publishing today: thriving in a world of box stores and chain papers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wylie, John M. II (author) and Institute for Rural Journalism and Community Issues, Lexington, Kentucky.
    Format:
    Paper
    Publication Date:
    2007-04-20
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25731
    Notes:
    Via Institute web site. 2 pages., Paper presented at the National Summit on Journalism in Rural America, April 20-21, 2007, at Shaker Village of Pleasant Hill, Kentucky.

    2. Returns, lags and complementaries in brand and generic advertising: the demand for peanut butter

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fletcher, Stanley M. (author) and Kaneko, Naoya (author)
    Format:
    Paper
    Publication Date:
    2007-07-29
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 165 Document Number: C27560
    Notes:
    Paper presented at the American Agricultural Economics Association annual meeting, Portland, Oregon, July 29-August 1, 2007. Via AgEcon Search. 11 pages.

    3. The impact of pork advertising on US meat demand in the presence of competing beef advertising and food safety events

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wohlgenant, Michael K. (author), Piggott, Nicholas E. (author), Zhen, Chen (author), and Beach, Robert H. (author)
    Format:
    Paper
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 160 Document Number: C26278
    Notes:
    Presented at the American Agricultural Economics Association annual meeting, Portland, Oregon, July 29-August 1, 2007. 26 pages.

    4. Threats to rural newspapers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hansen, Elizabeth K. (author), Givens, Deborah T. (author), and Institute for Rural Journalism and Community Issues, Lexington, Kentucky.
    Format:
    Paper
    Publication Date:
    2007-04-20
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25728
    Notes:
    Via Institute web site. 4 pages., Paper presented at the National Summit on Journalism in Rural America, April 20-21, 2007, at Shaker Village of Pleasant Hill, Kentucky. Findings based on responses from 12 newspapers in eastern Kentucky to an online survey.