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    Start Over Format Journal article Subject Term food Subject Term retail promotion

    2. Channeling shoppers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    McKay, Isobelle (author)
    Format:
    Journal article
    Publication Date:
    2011
    Published:
    Australia: Curtin University
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C37121
    Journal Title:
    Cite
    Journal Title Details:
    18: 20-21

    4. Consumer data analysis and its managerial application for the grocery industry

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Yeh, Robert S. (author), Plante, Robert D. (author), and Agrawal, Deepak (author)
    Format:
    Journal article
    Publication Date:
    2011
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 152 Document Number: D11601
    Journal Title:
    Journal of Promotion Management
    Journal Title Details:
    17 : 96-113
    Notes:
    19 pages., Online via UI e-subscription, Authors collected consumer data to understand the heterogeneity of consumer behavior and store competition in grocery shopping. Marketing research techniques were used to analyze consumers' decision processes and their preference models.

    5. Coupons : part II

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gallo, Anthony E. (author) and Hamm, Larry G. (author)
    Format:
    Journal article
    Publication Date:
    1982
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08275
    Journal Title:
    National Food Review
    Journal Title Details:
    19 (Summer 1982) : 12-16
    Notes:
    Evans, AgComm teaching

    6. Empirical comparisons of in-store display vs. feature advertising and trade promotions vs. consumer promotions, measured at the brand and the category levels

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dufour, Jean-Claude (author) and Maisonnas, Stephane (author)
    Format:
    Journal article
    Publication Date:
    2005-03
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 165 Document Number: C27547
    Journal Title:
    Journl of Food Distribution Research
    Journal Title Details:
    36(1) : 227

    10. Grocery marketing: store's selection goes far beyond groceries

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wylie, Kenneth (author)
    Format:
    Journal article
    Publication Date:
    1985-04-18
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18442
    Journal Title:
    Advertising Age
    Journal Title Details:
    56(30) : 40
    Notes:
    Describes approach of Willey's (Greensboro, Vermont), a "country store" that does an annual business of $1 million.