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    2. Consumer willingness to pay for farm animal welfare: mobile abattoirs versus transportation to slaughter

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    3. Dealing with ambivalence: farmers' and consumers' perceptions of animal welfare in livestock breeding

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    4. Ethical challenges for livestock production: meeting consumer concerns about meat safety and animal welfare

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    5. Exploring influences of different communication approaches on consumer target groups for ethically produced beef

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    7. The role of livestock production ethics in consumer values towards meat

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    8. Two sides of the same coin? Analysis of the Web-based social media with regard to the image of the agri-food sector in Germany

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    10. Willingness to pay for traceable meat attributes: a meta-analysis

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