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1. Brand failures: the truth about the 100 biggest branding mistakes of all time

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Haig, Matt (author)
Format:: Book
Publication Date:: 2003
Published:: International: Kogan Page Ltd., London, England.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22267
Notes:: 310 pages.

2. Inside the FDA: the business and politics behind the drugs we take and the food we eat

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hawthorne, Fran (author)
Format:: Book
Publication Date:: 2005
Published:: USA: John Wiley & Sons, Inc., Hoboken, New Jersey.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22444
Notes:: 338 pages.

3. The crisis of food brands: sustaining safe, innovative and competitive food supply

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Lindgreen, Adam (author), Hingley, Martin K. (author), and Vanhamme, Joelle (author)
Format:: Book
Publication Date:: 2009
Published:: International: Gower Publishing Limited, Surrey, England.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29838
Notes:: 352 pages.