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2. 2020 state of the plate: America's fruit and vegetable consumption trends
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Research report
- Publication Date:
- 2021-02
- Published:
- USA: Produce for Better Health Foundation
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12122
- Notes:
- Online from organization. 34 pages., "State of the Plate" research during 2020 indicates that Americans have decreased their fruit and vegetable eating occasions by nearly 10 percent since 2004. Foundation suggests a behavioral framework for a path forward.
3. 3 innovative ways grocers can increase potato sales
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Journal article
- Publication Date:
- 2020-10-14
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11948
- Journal Title:
- Packer
- Notes:
- Online from publication. 3 oages,, Sponsored article summarizes IRI survey data on seasonality of potato sales, purchase levels, and shopper responses to several display strategies.
4. A prescription for health: (pseudo) scientific advertising of fruits and vegetables in the early 20th Century
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Nelson, Michelle R. (author), Das, Susmita (author), and Ahn, Regina Jihea (author)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D11560
- Journal Title:
- Advertising and Society Quarterly
- Journal Title Details:
- 21(1)
- Notes:
- 58 pages., Journal article via online., Historical analysis of print advertising in the early 20th Century revealed that "in an era of scientific discovery and therapeutic ethos, fruits and vegetables were advertised as medical tonics, with 'prescriptions' that included recommended daily doses, to ward off or cure real or imagined medical ailments (flu, listlessness, acidosis)." Findings identified social positives and negatives associated with this practice. Researchers recommended use of a broader social marketing and transdisciplinary approach.
5. Adoption of improved agricultural practices: Learning from off-season vegetable production in Nepal
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ghimire, Raju (author), Suvedi, Marari (author), and Kaplowitz, Michael (author)
- Format:
- Journal article
- Publication Date:
- 2022-09-01
- Published:
- USA: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12682
- Journal Title:
- Journal of International Agricultural and Extension Education
- Journal Title Details:
- Vol. 29, Iss. 3
- Notes:
- 18 pages, This study examines factors that appear to contribute to farmers’ adoption and discontinuation of poly house technology for off-season vegetable production. We collected cross-sectional survey data from a sample of 151 households in Kaski district, Nepal during October 2018. The data are analyzed using Heckman’s two stage sample selection model. The study reveals that the family members report being engaged in nonfarm sector that there is an increased probability of discontinuation of poly house technology. Farmers may be diverting their labor towards nonfarm activities that result in higher returns to labor and different risks. At the same time, the results indicate that farmers who did not receive training on vegetable production were more likely to discontinue poly house technology. It was also found that increasing farmers’ engagement with marketing activities increased the likelihood of farmers to continue poly house technology and increase household income. The provision of continued technical support (e.g., training), input supply (e.g., seeds, fertilizers) and market information are essential to sustain the adopted technologies. The study sheds light on the sustainability of technology adoption by underpinning the importance of extension services for longer-term adoption. We believe that the combined effect of various technologies would be associated with sustained adoption of the improved off-season technologies. This provides a new direction to operationalize farmer-oriented policies in agricultural extension and helps in devising programs for sustained adoption of technology.
6. Advances in American agriculture: the mechanical tomato harvester as a case study
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rasmussen, W.D. (author)
- Format:
- unknown
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05518
7. Agricultural extension service and vegetable production: the case of women farmers in Imbulpe ds division in Sri Lanka
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rathnachandra, Dilini (author) and Malkanthi, Pushpa (author)
- Format:
- Journal article
- Publication Date:
- 2021-07-06
- Published:
- Poland: Wydawnictwo Uniwersytetu Przyrodniczego w Poznaniu
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12674
- Journal Title:
- Journal of Agricultural & Food Information
- Journal Title Details:
- Vol. 64, N. 2
- Notes:
- 9pgs, This study was conducted to identify the agricultural extension needs of women farmers and to assess the impact of their participation in agricultural extension programs on vegetable production in the area. A sample of 145 women farmers from five Grama Niladhari (GN) divisions of the DS division was randomly selected for the study. Data were collected from a researcher administered survey and analyzed using descriptive statistics and a regression analysis. As per the results, a significant number of the women farmers have participated in most of the extension and training programs. However, some of them haven’t registered in the farmer organization present in the area. Agricultural extension agents of the area have focused on dissemination of more information regarding modern farming technologies, organic farming, application of agrochemicals and fertilizers, and improving market systems. The majority of women farmers have used the knowledge received from the extension programs in vegetable farming activities. Furthermore, there is a significant and positive relationship between participation in extension programs by women farmers and an increase in vegetable production. Therefore, encouragement of women farmers to register in the farmer organization, provision of timely important extension service to them, organizing training programs, and workshops to disseminate agricultural information are crucial to further enhancement of vegetable production in this area.
8. Alliance for Food and Farming: "Dirty dozen" list scientifically unsupportable, hurts consumers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- News release
- Publication Date:
- 2021-03
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12129
- Notes:
- Online via AgriMarketing Weekly. 2 pages., Research among registered dietitians indicates potential negative impact on fruit and vegetable consumption among consumers caused by the so-called "dirty dozen" list published by the Environmental Working Group (EWG).
9. An Alternative Healing Method for Grafted Tomato Transplants: The Effect of Light Exclusion and Substrate Temperature on Plant Survival and Growth
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Lang, Kristine M. (author), Nair, Ajay (author), and Litvin, Alexander G. (author)
- Format:
- Journal article
- Publication Date:
- 2020-12-01
- Published:
- USA: American Society for Horticultural Science
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12051
- Journal Title:
- Hort Technology
- Journal Title Details:
- Vol. 30, issue 6
- Notes:
- 8 pages, via Online journal, The use of tomato (Solanum lycopersicum) grafting is gaining traction across the United States, but small-scale growers face the challenge of creating optimum postgrafting healing conditions. The practice of blocking light for a period of 2 to 4 days while maintaining high humidity is commonly recommended for healing grafted tomato transplants; however, research is exploring alternatives to this practice. The present study investigated a low-input healing method for grafted tomato transplants with a specific focus on light and the use of propagation heat mats to regulate substrate and healing chamber air temperatures during the 7-day healing process. We hypothesized that 4 days of light exclusion and the use of propagation heat mats would improve grafted tomato transplant survival and growth. ‘Cherokee Purple’ was used as the scion and ‘RST-04-106-T’ was used as the rootstock. The whole plot factor was heat [propagation mats set at 80 °F (heat) or no propagation mat (no heat)] and the subplot factor was light exclusion (0, 4, or 6 days of dark). The highest survival rate among treatments was 97% in 0 days of dark with no heat treatment; survival decreased to 84% in 4 and 6 days of dark with no heat treatments. The plant survival rate was 96% with 0 days of dark and heat treatment; however, the survival rates were 63% and 45% for the 4- and 6-day dark treatments, respectively. The scion stem diameter was largest for transplants grown in 0 days of dark, but there was no difference in stem diameter due to heat treatments. There were no differences among scion or rootstock biomasses due to heat or light treatments. These results demonstrate that propagation mats set at 80 °F to regulate the substrate temperature were detrimental to grafted transplant survival under extended periods of light exclusion. However, this finding creates the basis to explore lower levels of substrate temperature modification. Our work also indicates that light exclusion may not be necessary for healing grafted tomato plants regardless of root-zone temperature treatments. Future work should examine the interactions of various substrate and air temperatures under full light conditions and their effects on grafted tomato transplant survival and growth. This work contributes to the ongoing research of how to optimize low-input healing methods that may be readily adopted by small-scale tomato growers.
10. Building a culture of creativity in your produce departments
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Nickle, Ashley (author)
- Format:
- Journal article
- Publication Date:
- 2020-04-15
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11976
- Journal Title:
- Produce Market Guide
- Notes:
- Online from publication. 9 pages., Advice from a fresh produce marketer with more than 30 years of experience in a supermarket chain. "The environment you want is one of being a merchant. ... It is somewhat of a lost art in today's fast paced world of data, low price and lack of labor."