Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12122
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Online from organization. 34 pages., "State of the Plate" research during 2020 indicates that Americans have decreased their fruit and vegetable eating occasions by nearly 10 percent since 2004. Foundation suggests a behavioral framework for a path forward.
9 pages., Online via publisher., An adapted health-branding framework guided the 3-step mixed-methods approach to identify evidence for campaigns using a scoping review, comprehensive literature review (1990-2016), and key-informant interviews. Results showed that industry, government, and non-governmental organizations supported 13 campaigns that used various health-branding strategies.
12 pages, According to the World Health Organization a diet high in vegetables may reduce the risk of coronary heart diseases, stroke, and certain types of cancer. In addition, vegetables have lower carbon footprints than most other foods. The main objective in this paper is to find drivers behind vegetable consumption, with emphasis on health and environmental motivation. We used the theory of planned behavior together with direct acyclic graphs as a theoretical basis. The empirical analysis applied the graded response model and bounded beta regression with survey data from 2019. The main results show that health attitude is a stronger motivator for vegetable consumption than environmental attitudes.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12140
Notes:
Online via AgriMarketing Weekly. 2 pages., Findings of a survey of more than 1,000 U.S. adults commissioned by Proagrica indicated that 39% of U.S. consumers considered going vegetarian or vegan since the COVID-19 pandemic began. These attitudes were apparent in relation to both grocery shopping and eating out. Health was cited as the main reason for considering changes in diet, followed closely by the cost of meat.
Online from periodical., Article briefly describes research indicating the windows of opportunity for encouraging babies to eat and like fruits and vegetables.
8 pages, via online journal, Dense networks of rivers, canals, ditches, dikes, sluice gates, and compartmented fields have enabled the farms of the Red River Delta to produce 18% of Vietnam's rice (Oryza sativa) crop (figure 1), 26% of the country's vegetable crops, and 20% of capture and farmed aquaculture (Redfern et al. 2012). Agriculture in this fertile delta was transformed in the 11th and 13th century AD by large-scale hydraulic projects to protect the delta from flooding and saltwater intrusion, and provide field drainage during the wet season and crop irrigation in the dry season (Tinh 1999). The 20th century brought advancements in agricultural science globally—new crops and livestock genetics, inorganic fertilizers, mechanization, and pesticides that could double and triple food production per unit of land. It was the diesel pump combined with post-Vietnam War agricultural collectivization from 1975 to 1988 that brought the Green Revolution to the Red River Delta.
