Search

    Start Over Subject Term database marketing Within Last x Years within 25 Years

    4. Data-driven programmatic vs. direct-buy website advertising

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Blog
    Publication Date:
    2020
    Published:
    USA: Farm Market iD, Westmont, Illinois.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11709
    Notes:
    4 pages., Online from publisher., "Most agribusinesses prioritize direct-buy as their primary method of website advertising. However, with increasingly advanced AdTech available in the market, relying on one channel can limit your potential for advertising and marketing success. One of the advertising channels that has grown in popularity over the past few years has been data-targeted programmatic advertising (i.e., "the process of automating the buying and selling of ad inventory in real time through an automated bidding system. ... Instead of focusing on the placement of the ad, your advertising is demographically delivered to the target audience.")

    8. Focus on direct marketing: solutions for agri-marketers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Finegan, John (author), Wingate, Thomas J. (author), Pool, Bill (author), Tennant, Jeff (author), Justin, Lyman (author), Mortimer, Scott (author), and Clark, Warren (author)
    Format:
    Journal article
    Publication Date:
    2008-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28041
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(5) : 50-52
    Notes:
    Posted at http://www/agrimarketingdigital.com/?iid=8160

    9. Marketers update on electronic media

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Thompson, Boyce (author / AgWeb.com), Whittinghill, Chris (author / DTN/The Progressive Farmer), Dyer, Graham (author / Farms.com), Vanderwert, Anita (author / 5menterprises), Schimek, Rosemary (author / Farm Progress), Hurtgen, Patti (author / Hoard's Dairyman), and Randall,Roger (author / Penton Agricultural Group)
    Format:
    journal articles
    Publication Date:
    2013
    Published:
    USA: Henderson Communications, Chesterfield, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00891
    Journal Title:
    Agri Marketing
    Journal Title Details:
    51(1) : 28, 30, 32-33

    10. New solutions and updates on services from suppliers to agri-marketers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2006-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25104
    Journal Title:
    Agri Marketing
    Journal Title Details:
    44(9) : 46-48
    Notes:
    Eight suppliers of direct/relationship marketing services report on their services for agri-marketers.