Carnegie, Dale and Associates (author) and Cole, Brent (author)
Format:
Book
Publication Date:
2012
Published:
USA: Simon and Schuster Paperbacks, New York, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10001
Notes:
245 pages., Adapted from an earlier bestseller by Dale Carnegie. Includes a brief agriculture-related example on pages 161-162, with a citation cited on page 241.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D10033
Notes:
Script of a "Marketplace" program segment on National Public Radio, Washington, D.C. 2 pages., Reports on a successful campaign promoting cotton in competition with "wash and wear" synthetic fabrics during the 1970s.
