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Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Carnegie, Dale and Associates (author) and Cole, Brent (author)
Format:
Book
Publication Date:
2012
Published:
USA: Simon and Schuster Paperbacks, New York, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10001
Subject Term:
appeals (message) , campaign planning , campaigns , case studies , commodity promotion , communication behavior , communication methods , communicator effectiveness , cotton , fiber , interpersonal communication , leadership , promotion , digital , social media , clothing , human nature , digital inclusion , and human relations
Notes:
245 pages., Adapted from an earlier bestseller by Dale Carnegie. Includes a brief agriculture-related example on pages 161-162, with a citation cited on page 241.
