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    1. Exploring influences of different communication approaches on consumer target groups for ethically produced beef

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Risius, Antje (author) and Hamm, Ulrich (author)
    Format:
    Journal article
    Publication Date:
    2018
    Published:
    Germany
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 6 Document Number: D10226
    Journal Title:
    Journal of Agricultural and Environmental Ethics
    Journal Title Details:
    31 : 325-340

    4. Social media hypes about agro-food issues: activism, scandals and conflicts

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Stevens, T.M. (author), Aarts, N. (author), Termeer, C.J.A.M. (author), and Dewulf, A. (author)
    Format:
    Journal article
    Publication Date:
    2018
    Published:
    Netherlands
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 137 Document Number: D11475
    Journal Title:
    Food Policy
    Journal Title Details:
    79: 23-34
    Notes:
    12 pages., Online via UI electronic subscription, Analysis of five cases of peak social media activity in the Dutch livestock sector. Findings indicated that social media hypes revolved around activism, scandals, and conflicts - each with characteristic patterns of activity, framing, interaction and media interplay. "Our results show the need to adopt a proactive and interactive approach that transcends the view of social media as a mere communication channel to respond in crisis situations."