Online U.S. edition of the Guardian newspaper. 4 pages., "Local journalism is doing great work across the country while fighting cutbacks and tight budgets. But we need people to stop expecting news to be free.
Whitacre, Brian (author / Oklahoma State University)
Format:
Presentation
Publication Date:
2018
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 8 Document Number: D10312
Notes:
32 pages., From the website, proceed to "agenda" link., PowerPoint presentation for the Federal Reserve Annual Agriculture Conference, Chicago, Illinois, November 7, 2018., Addresses the concept of "broadband," the rural-urban digital divide, broadband across the Midwest, academic research in rural broadband, and current federal/state policy.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02716
Notes:
Paper presented at the 2014 AAEA/EAAE/CAES joint symposium: Social networks, social media and the economics of food, Montreal, Canada, May 29-30, 2014. 14 pages.
9 pages., Online via UI electronic subscription., A choice experiment was used to evaluate the U.S. public's willingness to pay for egg attributes including housing system, color, size, and certifying agency. A significant difference in willingness to pay for hen housing systems was found using video information treatments describing hen housing systems. Participants were indifferent between hen housing systems when they viewed video treatments describing hen housing systems. However, they clearly preferred the cage-free system when they viewed no video treatments. "Results point towards potential public misunderstanding of the costs and benefits associated with the "cage-free" egg label designation."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09911
Notes:
Presentation at the Association of Communication Excellence (ACE) conference during the Agricultural Media Summit, Scottsdale, Arizona, August 4-8, 2018. 21 pages. PowerPoint
8 pages., Online via UI electronic subscription., Researchers measured farmer demand for a new agricultural technology , a triple-layered hermetic storage bag which reduces storage loss from insect pests and neutralizes aflatoxin contamination in grain. Findings revealed a highly elastic demand that that the wholesaler could increase profit by lowering the price. Farmers who had prior awareness of the bag were willing to pay 20% more on average than those previously unaware of it. Farmers' valuation of the bags was not significantly different based on the medium (text, audio, or video) through which they received the information.
