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2. Agrochemical based information usage among farmers: a pathway to sustainable cocoa production in Osun state, Nigeria
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ojo, Toyin Femi (author), Kolodeye, Gbenga Festus (author), and Oladele, Taiwo Sulaiman (author)
- Format:
- Online journal article
- Publication Date:
- 2019
- Published:
- Scientific Papers
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10652
- Journal Title:
- Scientific Papers: Management, Economic Engineering in Agriculture & Rural Development
- Journal Title Details:
- 19(1): 331-337
- Notes:
- 8 pages., ISSN: 2284-7995, via online journal., The study accessed agrochemical based information usage among cocoa farmers in Nigeria with a view to determine the sustainability of information sources for an increased cocoa production in the study area. Simple random sampling was used to select 120 cocoa farmers using structured interview schedule. Results showed that farmers were in their 50s with about 12 years of formal education. Radio (mean = 2.56) ranked highest among the sources of information while about 60 percent of the respondents indicated a very high level of usage of agrochemical information in cocoa production. Results of Pearson Product Moment Correlation showed a significant relationship between farmers’ perception (r = 0.365; p≤0.01) and usage of agrochemical based information. The findings conclude that the use of mass media as the most frequently used among farmers for agrochemicals in cocoa production may be sustainable. It is therefore recommended that the use of mass media for agrochemicals usage in cocoa production should be reinforced in passing other information to cocoa farmers.
3. Analysis of the consumer’s perception of urban food products from a soilless system in rooftop greenhouses: a case study from the Mediterranean area of Barcelona (Spain)
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ercilla-Montserrat, Mireia (author), Sanjuan-Delmás, David (author), Sanyé-Mengual, Esther (author), Calvet-Mir, Laura (author), Banderas, Karla (author), Rieradevall, Joan (author), and Gabarrell, Xavier (author)
- Format:
- Online journal article
- Publication Date:
- 2019-09
- Published:
- Springer New York LLC
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 83 Document Number: D10839
- Journal Title:
- Agriculture and Human Values
- Journal Title Details:
- 36(3): 375–393
- Notes:
- 19 pages., via online journal., Soilless crops are commonly used in rooftop agriculture (RA) because they easily adapt to building constraints. However, acceptance of the produce derived from this system may be controversial. This paper evaluates consumers’ acceptance of food from RA in Mediterranean cities, focusing on the quality of the product, production system, and consumers’ motivations. We surveyed 238 respondents on the UAB university campus as potential consumers. The survey was distributed via an Internet-link that was provided along with a sample of tomatoes from RA. The results showed that most people approved the quality of RA products and perceived them to be local and fresh (94%). The respondents exhibited acceptance of soilless-produced tomatoes and considered them to be environmentally better than conventionally produced ones (69%). Cluster analysis revealed that consumers with high income levels and a university education had a better perception of the quality and proposed a higher price for RA products, but no difference was found regarding their environmental perception of this products. Moreover, people who possessed more information about the product also had a higher perception of the quality and production system (it was perceived to be environmentally friendly) and would pay more for them. The main concerns of consumers were related to food safety and the social impact of RA. Additional research is needed to improve the sustainability of RA, and the applied measures should be communicated to potential consumers to enhance their acceptance and success.
4. Are consumers willing to pay to reduce food waste?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Grant, Kara (author), Gallardo, R. Katrina (author), and McCluskey, Jill J. (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 12 Document Number: D10391
- Journal Title:
- Choices
- Journal Title Details:
- 34(1) : 1-7
- Notes:
- Via UI subscription
5. Are social embeddedness associated with food risk perception under media coverage?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Zhen, Yan (author), Huang, Zu-hui (author), Wang, Yu (author), and Zhou, Jie-hong (author)
- Format:
- Online journal article
- Publication Date:
- 2019-08
- Published:
- Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 78 Document Number: D10827
- Journal Title:
- Journal of Integrative Agriculture
- Journal Title Details:
- 18(8): 1804–1819
- Notes:
- 16 pages., via online journal., raceability system has received wide attention in solving food safety issues, via which food information could be tracked back to producer/farmers. Consumers need to obtain this information from producers or social networks, trust in the information, and consequently assess perceived risks, especially when food scandals are exposed to the media. In this study, we introduce the social embeddedness theory to understand how consumers' social activities affect their risk perceptions on traceable food. Specifically, we investigate how risk perceptions are predicted by the interpersonal relationships, organizational level and social-level relationships. Results show that the interpersonal relationships were associated with lower levels of risk perceptions, while organizational and social relationships impacted consumer's risk perceptions at middle and higher levels, respectively. Results also show that the “ripple effect” extended to effect of risk events with negative information, however, did not exist for the group exposed to positive information. Potential food safety implications have been proposed to identify for effective risk mitigation under media coverages.
6. Cargill releases its latest survey on what consumers want
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- News release
- Publication Date:
- 2019-08-07
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 82 Document Number: D10835
- Notes:
- Online via AgriMarketing Weekly. 2 pages.
7. Chew On This: Investigating Public Perceptions of Lab-Grown Meat
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Boykin, Kellie (author)
- Format:
- Thesis
- Publication Date:
- 2019-12-01
- Published:
- United States: Texas Tech Univeristy, Lubbock, Texas
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12460
- Notes:
- 115 pages, Lab grown meat is a new technology being developed as a potential alternative protein source. Although some research has been done about public perception of lab grown meat, no studies to date have analyzed social media content regarding this topic. Still yet, no studies have observed the effects of message themes on public perception of lab grown meat. This two-part study first sought to analyze the Twitter messages discussing lab grown meat using Meltwater, a social media monitoring software. Secondly, the study sought to better understand measures of uncertainty and risk and benefit perceptions after viewing a themed blog post about lab grown meat. In part one, a relevant keyword search from August 28, 2018 to February 28, 2019 collected over 11,000 Twitter messages. Sentiment of messages was analyzed with 47% of messages being neutral. Meltwater identified trending themes that were all closely tied to lab grown meat, and top content posters with the most amount of potential reach were identified. All top posters were found to be news entities or organizations instead of personal Twitter accounts. In part two, participants were randomly assigned one of three themed blog posts against lab grown meat, neutral, or support lab grown meat. Perception questions were asked after viewing the blog post, and a total of 238 responses were collected. Results indicated message theme had a statistically significant effect on risk perception, benefit perception, and intention to share, but not on message evaluation or measures of uncertainty. Further discussion as well as suggestions for future research are included.
8. Citizens' perception of different aspects regarding German livestock production
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rovers, Anja (author), Christoph-Schulz, Inken (author), and Brummer, Nanke (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Germany
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11086
- Journal Title:
- International Journal on Food System Dynamics
- Journal Title Details:
- 10(4) : 361-374
- Notes:
- Available online at www.centmapress.org, Using two different ranking procedures, main points of criticism as well as sideshows could be identified for fattening pigs, dairy cattle production, and laying hens
9. Climate change in the American mind
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Leiserowitz, A. (author), Maibach, E. (author), Rosenthal, S. (author), Kotcher, J. (author), Bergquist, P. (author), Ballew, M. (author), Goldberg, M. (author), and Gustafson, A. (author)
- Format:
- Research summary
- Publication Date:
- 2019
- Published:
- USA: Yale Program on Climate Change Communication at Yale University and Center for Climate Change Communication at George Mason University.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 136 Document Number: D11420
- Notes:
- 71 pages., Via Yale Program on Climate Change website., This report is based on findings from a nationally representative survey, March 29-April 8, 2019, among 1,291 U.S. adults. Findings provided detailed insights about current attitudes toward existence of global warming, causes of it, effects of it, level of concern, interactions and sources of information about it, and other aspects.
10. Consumer perceptions of green industry retailers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Campbell, Julie H. (author), Campbell, Benjamin L. (author), and University of Georgia
- Format:
- Journal article
- Publication Date:
- 2019-03-26
- Published:
- United States: American Society for Horticultural Science
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 15 Document Number: D10436
- Journal Title:
- HortTechnology
- Journal Title Details:
- 29(2) : 213-222
- Notes:
- 10 pages., Via online journal., A survey of Connecticut consumers was used to investigate perceptions of various green industry retailers. Consumer perceptions of independent garden centers (IGC), home improvement centers (HIC), and mass merchandisers (MM) business practices and their perceived value were assessed. Analysis of variance and ordinary least squares regression models were used to analyze the data. Results indicated that customer service, knowledgeable staff, and high-quality plants are important factors when consumers are deciding where to shop. IGCs were ranked highest in perceived customer service, knowledgeable staff, and plant quality, followed by HICs. MMs were ranked lowest for the majority of measured business practices, with the most notable exception being price. Additionally, IGCs, HICs, and MMs are perceived differently across age cohorts.