Shan, Liran Christine (author), Panagiotopoulos, Panagiotis (author), Regan, Aine (author), De Brun, Aoife (author), Barnett, Julie (author), Wall, Patrick (author), and McConnon, Aine (author)
Format:
Journal article
Publication Date:
2015
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D11599
5 pages., Online via UI e-subscription, Researchers examined the use and impact of social media on two-way communication between consumers and public organizations in the food safety and nutrition area. Findings indicated that social media penetrated and brought new opportunities to interactions between food organizations and the public.
He, Xi (author), Lopez, Rigoberto A. (author), and Liu, Yizao (author)
Format:
Paper
Publication Date:
2015-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07649
Notes:
Paper presented at the Agricultural and Applied Economics Association meetings, July 26-28,2015. 21 pages., Analysis shows online advertising complementary to both television and print media advertising.