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Start Over Collection Agricultural Communications Documentation Center (ACDC) Subject Term advertising Subject Term fruit Journal Title Agribusiness

1. A discrete/continuous model of fruit promotion, advertising and response segmentation

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Richards, Timothy J. (author)
Format:: Journal article
Publication Date:: 2000
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22414
Journal Title:: Agribusiness
Journal Title Details:: 16(2) : 179-196

2. Commodity supply response to a producer-financed advertising program: the California avacado industry

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Carman, H.F. (author) and Green, R.D. (author)
Format:: Journal article
Publication Date:: 1993
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14794
Journal Title:: Agribusiness
Journal Title Details:: 9(6) : 605-621

3. Minimum effective scale in export promotion

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Richards, Timothy J. (author) and Patterson, Paul M. (author)
Format:: Journal article
Publication Date:: 2002
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22423
Journal Title:: Agribusiness
Journal Title Details:: 18(4) : 523-541

4. Newspaper advertisement characteristics and consumer preferences for apples: a MIMIC model approach

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Richards, Timothy J. (author) and Patterson, Paul M. (author)
Format:: Journal article
Publication Date:: 2000
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16677
Journal Title:: Agribusiness
Journal Title Details:: 16(2) : 159-177