Winfield United (author), Exponent PR (author), and Colle+McVoy (author)
Format:
Online document
Publication Date:
2017
Published:
United States: Public Relations Society of America
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 8 Document Number: D10305
Notes:
3 pages., Via Silver Anvil Awards., WinField United teamed up with Exponent PR and its sister agency, Colle+McVoy, to unleash a multi-channeled communications blitz to help farmers and retailers be more efficient and sustainably connect the dots using WinField United’s proprietary precision agriculture tools and data platforms. Additionally, the team took on the challenge of telling the remarkable story of modern agriculture to the masses.
Hansen, Elizabeth K. (author), Givens, Deborah T. (author), and Institute for Rural Journalism and Community Issues, Lexington, Kentucky.
Format:
Paper
Publication Date:
2007-04-20
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25728
Notes:
Via Institute web site. 4 pages., Paper presented at the National Summit on Journalism in Rural America, April 20-21, 2007, at Shaker Village of Pleasant Hill, Kentucky. Findings based on responses from 12 newspapers in eastern Kentucky to an online survey.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29757
Notes:
Via Online Journalism Review. 4 pages., Question/response feature with New Zealand agricultural reporter, Philippa Stevenson, who "stirs up Kiwi farmers with her blog on snake oil fertilizers, gaseous sheep and global warming."
Online via Ebsco Host. 2 pages., Report on information sources used by engineering professionals and corporate executives in small and Fortune 500 companies.
