- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Roucan, Maud (author) and Peake, Whitney (author)
- Format:
- Journal article
- Publication Date:
- 2006-10
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24771
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 44(8) : 5
- Subject Term:
- advertising, direct marketing, expenditures, farm journals, Internet, mass media, print media, promotion, public relations, radio, sales promotion, shows, television, web sites, marketing communication, and market research