14 pages., Online via UI e-subscription, This critical review examined the role that country image and country of origin play in food retailing within the context of international trade in food. Authors developed a research agenda, highlighting several major avenues and methodological approaches with the aim of enhancing the relevance and validity of COO research in food retailing and promotion management.
Weatherspoon, David D. (author), Oehmke, James F. (author), Coleman, Marcus A. (author), Dembele, Assa (author), and Weatherspoon, Lorraine J. (author)
Format:
Journal article
Publication Date:
2012
Published:
USA: Agricultural and Applied Economics Association
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00917
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21750
Notes:
Pages 117-129 in Robert E.Evenson and Vittorio Santaniello (eds.), Consumer acceptance of genetically modified foods. CABI Publishing, Oxon, United Kingdom. 235 pages.
