Where's the beef? A look at beef industry PR (public relations)

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Raymond, Richard (author)
    Format:
    Commentary
    Publication Date:
    2011-01-17
    URL:
    http://archives.foodsafety.ksu.edu/fsnet-archives.htm
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35865
    Subject Term:
    advertising, appeals (message), beef, campaigns, commodity promotion, consumers, food, food safety, information needs, meat, message content, public relations, and rural-urban communication
    Notes:
    Meatingplace via Food Safety Network. 1 page.

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