9 pages., Online via publisher., An adapted health-branding framework guided the 3-step mixed-methods approach to identify evidence for campaigns using a scoping review, comprehensive literature review (1990-2016), and key-informant interviews. Results showed that industry, government, and non-governmental organizations supported 13 campaigns that used various health-branding strategies.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35838
Notes:
Pages 181-190 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.
Kite, James (author), Gale, Joanne (author), Grunsell, Anne (author), Bellew, William (author), Lee, Vincy (author), Lloyd, Beverley (author), Maxwell, Michelle (author), Vineburg, John (author), and Bauman, Adrian (author)
Format:
Journal article
Publication Date:
2018-06
Published:
Australia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 12 Document Number: D10376
Clift, Elayne (author) and World Health Organization
Format:
Report
Publication Date:
unknown
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28223
Notes:
Published in 2001. Posted online at http://www.who.int/reproductive-health/publications/RHR_01_22/information_education_communication_lessons_from_past.pdf
6 pages., Online via UI e-subscription, Researchers examined framing of obesity by local news media preceding and surrounding the Philadelphia sugar-sweetened beverage reduction media campaign.
Pierce, John P. (author), Macaskill, Petra (author), and Hill, David (author)
Format:
Book chapter
Publication Date:
2002
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29533
Notes:
Pages 57-70 in Robert C. Hornik (ed.), Public Health Communication: Evidence for Behavior Change, Lawrence Erlbaum Associates, Publishers, Mahwah, New Jersey. 435 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08801
Notes:
Pages 17-28 in Debra A. Reid, Interpreting agriculture at museums and historic sites. United States: Rowman & Littlefield Publishers, Inc., Lanham, Maryland. 265 pages.
