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    14. Dairy co-op rolls out health shake

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Thompson, Stephanie (author)
    Format:
    Journal article
    Publication Date:
    1999-09-13
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18374
    Journal Title:
    Advertising Age
    Journal Title Details:
    70(38) : 8
    Notes:
    Dairy Farmers of America, the country's largest dairy cooperative is seeking an agency to help build its first broadside retail brand, a low-fat, fortified nutrition shake called Healthy Pleasures."

    17. Guest Editor Glenn Mayo, the no nonsense exec vp for Fletcher/Mayo/Associates talks about agrimarketing

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    unknown
    Publication Date:
    1983-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09622
    Journal Title:
    Marketing and Media Decisions
    Notes:
    Nine-page section in the magazine., Perspectives on the food and fiber sector of society, agricultural advertising, rural media, advertising techniques, audience understanding and other aspects.