- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Pollack, Judann (author), Petrecca, Laura (author), and Snyder, Beth (author)
- Format:
- Journal article
- Publication Date:
- 1999-05-03
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22228
- Journal Title:
- Advertising Age
- Journal Title Details:
- 70(19) : 58
- Subject Term:
- advertising, advertising agencies, campaigns, commodity promotion, dairy, drink, expenditures, and cheese
