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    Start Over Subject Term agribusiness Journal Title Agri Marketing

    1. Largest communications agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2014-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02657
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(4) : 30, 33-34, 36, 38, 40-41
    Notes:
    Annual listing of the largest communications agencies whose clients sell products and services within the agricultural industry and/or the rural lifestyle market.

    2. Continuing to grow

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rathai, Kenna (author)
    Format:
    Journal article
    Publication Date:
    2014-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02658
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(4) : 49-50, 52, 54
    Notes:
    Features the 2014 National Agri-Marketing Association Marketer of the Year.

    13. Women leading ag agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    VonderHaar, Tina (author), Burgy, Beth (author), Tessmann, Marcy (author), Duff, Mary Jane (author), Ries, Rhonda (author), Steever, Sara (author), Martin, Diane (author), Cleaver, Leigh Ann (author), and Adams, Lisa A. (author)
    Format:
    Journal article
    Publication Date:
    2016-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07078
    Journal Title:
    Agri Marketing
    Journal Title Details:
    54(4) : 24-26, 28
    Notes:
    Features presidents/principals of nine marketing communications agencies that serve agricultural clients.

    14. Bringing agriculture to consumers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2016-07
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07418
    Journal Title:
    Agri Marketing
    Journal Title Details:
    54(6) : 40-42
    Notes:
    Describes introduction of the Winfield Crop Adventure, an experimental museum in Indiana dedicated to modern farming.

    19. How a good company manages a bad situation: the Verdigris River oil spill

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2000-04
    Published:
    USA: Henderson Communications L.L.C., St. Louis, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: D09414
    Journal Title:
    Agri Marketing
    Notes:
    Via online issue. 6 pages., Crisis communications by Farmland in the wake of its oil refinery at Coffeyville, Kansas.

    20. Working with agencies update

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Graham, Ben (author), Young, Jeff (author), Tessmann, Marcy (author), Charpentier, Tina (author), Steever, Sara (author), Jacobsen, Marie (author), and Martin, Diane (author)
    Format:
    Journal article
    Publication Date:
    2018-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09556
    Journal Title:
    Agri Marketing
    Journal Title Details:
    56(4) : 22, 24, 26, 28

    25. The making of a master marketer

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2019-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10587
    Journal Title:
    Agri Marketing
    Journal Title Details:
    57(4) : 48-51
    Notes:
    via library catalog., Features the recipient of the 2019 Marketer of the Year award from the National Agri-Marketing Association.

    29. Data collection and usage

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ward, Torrie (author / Center for Food and Agricultural Business, Purdue University)
    Format:
    Journal article
    Publication Date:
    2019-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11029
    Journal Title:
    Agri Marketing
    Journal Title Details:
    57(7) : 22
    Notes:
    Summarizes results of a non-farmer survey documenting how each of five stages of the agricultural and food business value chain is evolving in terms of data collection and use.

    30. 5G is coming: here's what it means

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Weis, Dusty (author / Association of Equipment Manufacturers)
    Format:
    Journal article
    Publication Date:
    2019-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11101
    Journal Title:
    Agri Marketing
    Journal Title Details:
    57(8) : 30, 32
    Notes:
    2 pages., Overview of 5G network technology and what it will mean to the agricultural equipment industry.

    32. Nearly invisible ag sales revolution

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Aeschliman, David (author)
    Format:
    Commentary
    Publication Date:
    2020-09
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11954
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58(7) : 38
    Notes:
    Describes a disruption in past sales and marketing approaches related to food, consumers, and agriculture. Offers counsel for training of ag salespeople for the future.

    33. The future of experiential marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Camma, David (author)
    Format:
    Journal article
    Publication Date:
    2020-12
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D12083
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58 : 19-22
    Notes:
    Via print subscription., Digital experience director of Osborn Barr Paramore (ABP) describes some marketing steps taken, "bringing our digital experience and experiential teams together to create new activations that work across channels." Examples included a NASCAR race experience for DEKALB at Kansas Speedway and a geodesic dome activation at Farm Progress Show 2019 for Nutrien Ag Solutions.

    34. Outsourcing ag sales activities

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Phillips, Monica (author / AgCall USA), Bettison, Richard (author / Beck Ag), and Burtch, Sarah (author / Direct Contact, Inc.)
    Format:
    Journal article
    Publication Date:
    2020-12
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12114
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58(619): 31-32
    Notes:
    University of Illinois subscription., Reports from three firms that provide outsourcing services to clients involving agricultural sales.

    35. Largest Communications Agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2022-05
    Published:
    United States: National Agri-Marketing Association
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12554
    Journal Title:
    Agri Marketing
    Journal Title Details:
    p. 16-23
    Notes:
    8pgs, Following is Agri Marketing's annual listing of the largest marketing communications agencies whose clients sell products and services within the agricultural industry and/or to the rural lifestyle consumer.

    36. New solutions and updates on services from suppliers to agri-marketers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2006-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25104
    Journal Title:
    Agri Marketing
    Journal Title Details:
    44(9) : 46-48
    Notes:
    Eight suppliers of direct/relationship marketing services report on their services for agri-marketers.

    37. Do farmers care about service quality?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gunderson, Michael (author)
    Format:
    Journal article
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25463
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(1) : 18
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=44179, Report of a survey among crop producers.

    40. Product innovation drives this company's success

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Lynn (author)
    Format:
    Journal article
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25469
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(1) : 54-55, 57
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=44196, Case report about marketing strategies of Great Plains Manufacturing, Inc., Salina, Kansas.

    45. Managing your second season

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author) and Downey, W. Scott (author)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25808
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(4) : 16
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=45180

    49. Ten tips to make life easier

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Semler, Jack (author / Readex Research, Inc.)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25815
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(4) : 56-58
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=45213

    50. New study offers insights into horse owners

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Swafford, David (author / Market Directions, Inc.)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25816
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(4) : 58-59
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=45214