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    Start Over Publication Year 2009 Subject Term marketing communication Journal Title Agri Marketing

    2. Ag information in the digital ag

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Alumbaugh, Joann (author), Schimek, Rosemary (author), Cooper, Hyler (author), Brandt, Erika (author), Rieker, Jana (author), Herman, Matthew (author), Durs, Don (author), Winter, Kristen (author), Melnyk, Darwin (author), and Rattliff, Robert (author)
    Format:
    Journal article
    Publication Date:
    2009
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28778
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(1) : 33-34, 36, 38
    Notes:
    Posted at http://www.agrimarketingdigital.com

    3. Agriculture's consumer outreach

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Smith, P. Gregory (author), Shoultz, Jason (author), Driscoll, Pat (author), Gottsch, Raquel (author), and Tank, Linda (author)
    Format:
    Journal article
    Publication Date:
    2009-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29439
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(8) : 24-25, 27
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=29709, Examples of current efforts by agricultural firms and organizations to educate the consumer about modern agriculture.

    4. Annual listing: largest communications agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2009-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29105
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(4) :43-51
    Notes:
    Listing of the 30 largest agencies whose clients are selling products and services to agricultural producers and those involved in the industry and the rural lifestyle market.

    12. Key research questions answered

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Johnson, Jan (author), Claussen, Ron (author), Fraser, Kent (author), Jasper, Robert G. (author), and Klobucar, Tom (author)
    Format:
    Journal article
    Publication Date:
    2009-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29108
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(4) : 62-64
    Notes:
    Representatives of five market research firms that serve agricultural clients focus on needs, methods and analysis of results.

    13. Making a "Big Foot" print

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dahlbeck, Emily (author)
    Format:
    Journal article
    Publication Date:
    2009-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29090
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(5) : 35-36
    Notes:
    Fungicide product launch for the golf course maintenance sector. Used a Big Foot theme.

    14. Marketers report on what they expect from their agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Whetstine, Jeff (author), Morrow, Pat (author), and Belzer, Dan (author)
    Format:
    Journal article
    Publication Date:
    2009-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29103
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(4) : 34, 36
    Notes:
    Agri marketers describe their organizations' expections of their marketing communications agencies and their measures of success.

    15. Marketing to the rural lifestyler: updates from marketers and agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Haller, Ted (author), Opperman, Mike (author), Roads, Craig (author), Paul, Ken (author), and Levitt, Katie (author)
    Format:
    Journal article
    Publication Date:
    2009-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29166
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(2) : 26, 28, 30-31

    18. New owner, new services

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2009-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29596
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47( 9 ) : 42-43
    Notes:
    Posted at http://www.agrimarketing.com, Features Farm Market ID, a provider of databases and related services to agri-marketers.

    21. Rural lifestyle media updates

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Schwalbe, Julie (author), Brown, Eric (author), Wilson, Greg (author), Hansen, Mike (author), and Ellis, Michael (author)
    Format:
    Journal article
    Publication Date:
    2009-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29451
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(7) : 45-48
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=29085

    24. Solutions for agri-marketers: direct/relationship marketing

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Pool, Bill (author), Madson, Arron (author), Liska, Stephanie (author), Kass, Tamara (author), Pence, Jeff (author), Tenant, Jeff (author), Frey, Greg (author), and Blades, Curt (author)
    Format:
    Journal article
    Publication Date:
    2009-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29091
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(5) : 38, 40-41

    26. Support grows for editorial ethics

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Evans, Jim (author), Roberts, Owen (author), and Simon, Karen (author)
    Format:
    Journal article
    Publication Date:
    2009-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29598
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47( 9 ) : 48
    Notes:
    Posted at http://www.agrimarketing.com, Results of three surveys - 1988, 1998 and 2008 - among AAEA members about advertiser influence on editorial content.

    27. Targeting display advertising

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bishop, Stephanie (author)
    Format:
    Journal article
    Publication Date:
    2009-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29597
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47( 9 ) : 44-45
    Notes:
    Posted at http://www.agrimarketing.com, Features a "Farmers' Forecast" web site from Monsanto.

    30. Updates from agency leaders

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rhea, Steve (author), Broadhead, Dean (author), Guse, Greg (author), Johnson, Phil (author), Kovac, F. Peter (author), Wilhelm, Bob (author), Skinner, Kori (author), Tessmann, Marcy (author), Camden, Ann Gottbrath (author), and Turley, Michael (author)
    Format:
    Journal article
    Publication Date:
    2009-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29104
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(4) : 36, 38-40, 42
    Notes:
    Leaders of marketing communications agencies that specialize in the agricultural industry and rural lifestyle markets share what's new in their shops.