Writer criticizes current language use and reports that he tosses flags and assigns penalties (per football) when he sees and hears misuse of language while watching television.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07708
Notes:
News release from Rhea+Kaiser, Naperville, Illinois, online via AgriMarketing Weekly. 2 pages., To agri-marketers: Don't mess with farmers' relationship with, and trust of, the agricultural media.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09620
Notes:
Delmar Hatesohl Collection, Publisher of this article is not identified., Author examines rural-urban understanding in the context of public concerns about animal rights, across the years. Offers six suggestions for those producing food, including advice to take a look at your production system and avoid responding with emotional arguments.
Moss, Geoffrey (author / Moss Associates, Wellington, New Zealand)
Format:
Commentary
Publication Date:
2016-06-06
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11023
Notes:
Via email from author's website. 3 pages., Author's five basic principles for stimulating agriculture in countries. "Each country is unique and must work things out for themselves, but there are basic principles to be considered and, if necessary, put in place." Three principles focus on farmer collaboration and training needs.
Via online. 5 pages., "Industry in a frenzy, trying to decode the sludge of public opinion while still getting used to the idea this is something to take seriously."
Vincent, David (author / Rooster Strategic Solutions)
Format:
Commentary
Publication Date:
2019
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: D11355
Notes:
Online via AgriMarketing Weekly posting of October 16, 2019. 2 pages., Seven tips for new college of graduates (mostly without farm backgrounds) as they join the ranks of agricultural advertising agencies and agribusinesses and begin working with American farmers and ranchers.
Roberts, Owen (author / President, International Federation of Agricultural Journalists)
Format:
Commentary
Publication Date:
2020
Published:
International: International Federation of Agricultural Journalists (IFAJ), Ormstown, Quebec, Canada
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D11647
Notes:
2 pages., Online from publisher., During a global coronavirus pandemic, IFAJ President Owen Roberts emphasizes the vital importance of journalists in helping people be informed and safe. "The world will change hugely in the next 365 days as we grapple with the pandemic... But two things won't change: these are farmers' need to feed the world and journalists' role in helping them do so. Through our global network for agricultural journalism, we can make a difference in how effective this all works out."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 155 Document Number: C25288
Notes:
Comments before the Federal Communications Commission in the matter of Broadcast Localism, RM-10803. 2 pages., Author urged the Commission to seek ways to help maintain and encourage more localized agricultural programming on radio and television stations throughout the nation.
Author comments on changes in terms being used, such as: producers for farmers, units for hog barns, operations for farms, commodities for crops, FFA for Future Farmers, College of Food, Agricultural and Environmental Sciences for College of Agriculture.
Author expresses concern about a trend toward agricultural names for housing developments in urban areas. Examples: Green Pastures, Scott Farms, Shepherd's Landing, Walker Meadows. "As a member of the farming minority, I'm offended."
"Farmers' lack of market power is the real enemy, so farmers and ranchers must work together to gain bargaining power, because, without it, independent farmers have little hope of survival." Mentions issue of farm organizations, agricultural trade and commodity groups misrepresenting their interests to Congress and policy makers by posing as the family farmer.
Waters, Henry Jackson (author / President, Kansas State Agricultural College)
Format:
Commentary
Publication Date:
1917-03
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26743
Notes:
Inside front cover of Nelson Antrim Crawford, "Preparation for editorial work on farm papers," Kansas State Agricultural College Bulletin, 1(5). 1 page., Author describes the role and importance of the agricultural press. "We may wonder at times if we haven't too many agricultural papers, but we may as well ask ourselves if we haven't too many churches or too many schools, for the farm paper is a necessary part of the large program which these institutions are helping to carry out."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: C27070
Notes:
Posted at http://www.scidev.net > indigenous knowledge, Via Science and Development Network. 3 pages., "More should be done to build bridges between formal scientific research and informal grassroots innovations."
Via online access. 7 pages., Examines the elements of an "honest vision for the future with a shared language that accurately describes our world." Size of farm is not the key indicator, the author argues.
Via online access. 7 pages., Comments on an article in the fashion and style section of the New York Times about urban residents creating small-space farms near urban areas where people are "hungry for quality produce and willing to pay a premium."
Lloyd, Mark (author) and Center for American Progress, Washington, D.C.
Format:
Commentary
Publication Date:
2007-06-27
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 168 Document Number: C28107
Notes:
4 pages., Discusses how rural Americans are lagging behind in connectivity, compared with urban/suburban Americans and rural systems in other parts of the world.
Posted at http://www.southeastfarmpress.com, Via online issue. 1 page., Intern at this farm journal writes about his discovery that ag sources of information are understanding.
Author suggests the role of agricultural editors is not to speak to consumers about the importance of agriculture, but to speak to producers about the importance of consumers.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28484
Notes:
Via "For Ag Journalists" 3 pages., Author examines the credentials needed by agricultural journalists, especially as related to their understanding of agriculture and rural values.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 171 Document Number: C28752
Notes:
Bulletin No. , Agricultural Publishers Association Collection, UI Archives. Series 8/3/80, Box 4. 1 page., Cites author's comparison of city and farm living conditions, as reported in the "Short Turns and Encores" department of the Saturday Evening Post magazine.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29393
Notes:
Via Kitchen Garden Network, Shaw Island, WA. 2 pages., Commentary about the potential value of social media for the "little guy" to take part in discussions aboug farming, food and agriculture. Three responses.
2 pages., "If African farmers feel disenfranchised and marginalized, the system is not working. Now's the time to try to fix it, improve communication systems, and move towards feeding hungry people."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29643
Notes:
3 pages., "In the place of our journalism becoming development journalism in the sense defined above, it has become 'envelope' journalism based on envelopes with press releases reaching newspaper offices."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29969
Notes:
Via Food Systems Insider. 4 pages., Author critiques a government program intended to connect consumers more closely with farmers and food, especially through local sources.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29994
Notes:
Via CattleNetwork.com. 1 page., Author commends a column written by the food editor of the Los Angeles Times. This file includes a print-out of the column (3 pages) from www.latimes.com.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30262
Notes:
7 pages., "If more of our news is going to be produced by non-traditional sources - like NGOs who have an interest in promoting their own agenda - how can news consumers sort through their sources and figure out who to believe?"
