Index Fresh finds "Meeting in the Grove" helps communication

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Koger, Chris (author)
    Format:
    Journal article
    Publication Date:
    2020-10-01
    URL:
    https://www.thepacker.com/packer-news/produce-crops/index-fresh-finds-meeting-grove-helps-communication
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11960
    Journal Title:
    Packer
    Subject Term:
    fruit, meetings, promotion, sales methods, sales promotion, marketing communication, produce, online promotion, online communication, and avocados
    Notes:
    Online from publication. 2 pages., Report of success with using an avocado grove as the setting for a virtual meeting with customers. The concept involves videos and photos from the Index Fresh company's field department, "allowing the sales team to provide more in-depth information and personalized advice to customers.

    Tools