With record crop, pistachio group launches massive ad campaign

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Koger, Chris (author)
    Format:
    Journal article
    Publication Date:
    2020-10-25
    URL:
    https://thepacker.com/article/record-crop-pistachio-group-launches-massive-ad-campaign
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11944
    Journal Title:
    Packer
    Subject Term:
    advertising, campaign planning, campaigns, commodity promotion, diet, food, media selection, print media, promotion, television, digital, marketing communication, and pistachio
    Notes:
    Online from publication. 2 pages., Report of plans by American Pistachio Growers to promote sale of pistachios by television, print and digital advertising.

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