Decentralized Extension brings better results

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Claar, John B. (author / University of Illinois)
    Format:
    Commentary
    Publication Date:
    1990
    URL:
    AGX 630.71501724 IN82
    Published:
    USA: International Program for Agricultural Knowledge Systems (INTERPAKS), College of Agriculture, University of Illinois, Urbana-Champaign
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 123 Document Number: D11178
    Journal Title:
    INTERPAKS Interchange
    Journal Title Details:
    7(1) : 3-4
    Subject Term:
    agricultural development, decision making, development communication, development issues, extension, extension communication, extension organizations, extension services, extension systems, information issues, local programs, organizations, rural development, role, extension management, local, interactive communication, top-down approach, one-way communication, and extension issues
    Notes:
    In an issue located in a chronological file entitled "INTERPAKS - Newsletter" from the International Programs records of the Agricultural Communications Program, University of Illinois., From the International Programs records of the Agricultural Communications Program, University of Illinois, Urbana-Champaign., Author introduces reasons why top-down management and decision making generally results in ineffective extension systems. Also addresses reasons why resistance to organizational change is so persistent and difficult. "Huge benefits will come from changing to a decentralized system that fosters acceptance of responsibility through incentives and provides for local programming through involvement and interaction with the clientele."

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