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Can you ensure that ICT for development apps are downloaded and used? A case study of the plantwise data collection app for plant health in Kenya

Agricultural Communications Documentation Center (ACDC)
Ochilo, Willis N. (main author), Ruffhead, Holly (author), Rumsey, Abigail (author), Chege, Florence (author), Lusweti, Charles (author), Oronje, Mary Lucy (author), Otieno, Washington (author)
Online journal article
Publication Date:
Taylor & Francis
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
agricultural development, behavior, communication methods, crops, design, education, extension, technology, cell phones, mobile communications, applications (apps), Kenya (Africa, Eastern), information communication technology
18 pages., via online journal., Mobile apps are increasingly being used to answer development challenges around the world. The development opportunities that apps offer is wide-reaching but uptake of the technology varies. This article examines the ease of use and factors impacting user acceptance and behavior when interacting with an app for agricultural extension in Kenya. Results show factors including gender and age play a role in the adoption of technology by agricultural extension agents. The findings have useful lessons for apps’ development in the agricultural sector and suggest that including intended users of an app in the design process significantly increases usability.