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Eye-tracking: a biometric tool for measuring baseline visual literacy in agricultural communications students

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Redwine, Tobin (main author), McKim, Billy (author), Roberts, Lacey (author), Rogers, Taylor (author)
Format:
Paper abstract
Publication Date:
2018-02
URL:
https://sites.google.com/a/extension.org/saasagcomm/proceedings
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
communication research, curriculum, literacy, research methods, students, visual communication, agricultural communications, visual literacy, eye tracking, reading patterns
Notes:
Abstract of paper presented at the National Agricultural Communications Symposium, Southern Association of Agricultural Scientists (SAAS) Agricultural Communications Section, Jacksonville, Florida, February 4-5, 2018.