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Media placement and promotion: what three years of data tell us

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Gleason, Jeanne (main author / New Mexico State University), Chamberlin, Barbara (author / New Mexico State University), Muise, Amy (author / New Mexico State University)
Format:
Presentation
Publication Date:
2018-08
URL:
http://bit.ly/AMSConference (Google folder)
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
communication planning, computers, extension, extension communication, extension methods, games, interactive media, media effectiveness, media relations, media selection, promotion, educational communication, promotion methods, social media, Twitter, partnerships, Facebook, Pinterest, applications (apps), analytics
Notes:
Presentation at the Association of Communication Excellence (ACE) conference during the Agricultural Media Summit, Scottsdale, Arizona, August 4-8, 2018. 21 pages. PowerPoint.