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What's in a name?

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayward, Katie (main author)
Format:
Article
Publication Date:
2018-02-27
URL:
https://www.paulsen.ag/thinking/articles/whats-in-a-name
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
product promotion, writing skills, marketing communication, agri-marketing, brands, branding, creativity, trademarks, names, product identification
Notes:
Online from Paulsen, Sioux Falls, South Dakota. 3 pages.