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Elanco seeks injunction to stop Arla Foods' deceptive RBST advertising

Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
News release
Publication Date:
2017-05-23
URL:
http://www.agrimarketing.com/s/110228
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
accuracy, advertising, biotechnology, dairy, ethical issues, food, food safety, marketing techniques, genetic engineering, marketing communication, bias, milk, advertising claims, genetic modification
Notes:
Via AgriMarketing Weekly. 1 page., Involves an advertising campaign against recombinant bovine somatotropin (rbST), a supplement used to increase milk production.