Communication credibility of a nonrecommended agricultural innovation

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Francis, D.G. (author)
    Format:
    Thesis summary
    Publication Date:
    1962-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08423
    Journal Title:
    Review of Extension Research
    Journal Title Details:
    1961
    Subject Term:
    adoption, attitudes, credibility, credibility (sources), crops, decision making, extension, extension agents, farmer attitudes, farmers, farming methods, information sources, innovations, and sales representatives
    Notes:
    Page 56-57 in Extension Circular 541, Review of Extension Research, January through December 1961, U.S. Department of Agriculture, Washington, D.C. Summary of a thesis for the master of science degree, Ohio State University, Columbus. 1960. 79 pages.

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