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Consumer preferences for organic production methods and origin promotions on ornamental plants: evidence from eye-tracking experiments

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Rihn, Alicia (main author), Khachatryan, Hayk (author), Campbell, Benjamin (author), Hall, Charles (author), Behe, Bridget (author)
Format:
Journal article
Publication Date:
2016-08-18
Published:
USA: John Wiley & Sons Inc.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
advertising, advertising research, buyers, buying behavior, consumer information, consumers, marketing techniques, organic, marketing communication, food production