Managing Extension's internal brand: employees' perceptions of the functions and descriptors of Extension

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Settle, Quisto (author), Baker, Lauri M. (author), and Stebner, Scott (author)
    Format:
    Journal article
    Publication Date:
    2016
    URL:
    http://journalofappliedcommunications.org/2016/2016-vol-100-no-2.html
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07424
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    100(2) : 43-56
    Subject Term:
    extension, extension agents, extension communication, image, linkages, organizational communication, organizations, participation, role, brands, branding, taste, and identity

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