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Marketing Cooperative Extension: quality programs aren't enough

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Topor, Robert (main author)
Format:
Report
Publication Date:
1982-01
Published:
USA: Media Services, Cornell University, Ithaca, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
appeals (message), communication planning, extension, extension communication, extension programs, extension services, image, marketing, message content, organizational communication, promotion, marketing communication
Notes:
Paul Hixson Collection., 7 pages