- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Viswanathan, Madhu (author), Jung, Kiju (author), Venugopal, Srinivas (author), Minefee, Ishva (author), and Jung, In Woo (author)
- Format:
- Journal article
- Publication Date:
- 2014-03
- URL:
- http://search.ebscohost.com/login.aspx?direct=true&db=ufh&AN=94358890&site=ehost-live
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 155 Document Number: D07085
- Journal Title:
- Journal of Macromarketing
- Journal Title Details:
- 34(1) : 8-27
- Subject Term:
- analysis, behavior, consumption, environment, influences, marketing research, poor, socio-economic aspects, students, and sustainability
